THI S I S WHER E O U R STO RY B EGAN .
AND THERE’S NO END IN SIGHT.
At Genesis, we see things with a sense of boundless possibilities. Just a few years
ago, we wondered what it would take to create a new luxury car – and a new luxury
car company – that were not tied to the past, but focused on the future.
That car was the Genesis G90, and it began a story that’s quickly unfolded.
By fusing advanced technologies with smart design, the G90 created world-class
levels of performance, safety and comfort. And led us to invent a design language
of our very own. Our inspiration? The Genesis emblem, where boldness takes flight.
In the G90, we’ve elevated the luxury experience at every level – with an unflinching
focus on quality, reliability and dependability. It’s focus not confined to engineering
and craftsmanship – every owner enjoys the privileges of the Genesis Experience,
a suite of innovative owner benefits designed around how you actually live.
In the future, not the past.
INTRO D U C IN G THE
202 2 G ENES I S G70.
From every angle, the new G70's powerful stance is the boldest
expression yet of our Athletic Elegance design language.
M O D ER N SC U LP TU R E F O RG ED FRO M STEEL ,
GLASS AND IMAGINATION.
Genesis Design has become one of the global leaders in shaping a
future where luxury, technology and design intersect. Just look at the
G90: Confident and magnetic, it projects a powerful presence through
its Athletic Elegance design aesthetic.
Its face is unmistakably bold. The G90’s front styling greets you with
the penetrating gaze of distinctive Quad LED Headlights. The diamond-
shaped pattern of its G-Matrix Grille is accentuated by intersections
that sparkle like jewelry.
That same effect is echoed in its taillights – a refrain of the Quad LED
Lamp design theme – and continues inside the G90’s impeccably
crafted cabin. You’ll see it most notably in the stitching of its supple
Nappa leather seats.
As the flagship sedan of Genesis, the G90 embodies substance as
well as style. Advanced features like Dynamic Voice Recognition and
Personalized Remote Start1 may have you wondering whether Genesis
is a car company…or a tech company?
